Episode #78: How to make your Passion Project STAND OUT

Today I’m speaking with another one of my students in the Passion Project Bootcamp, Mina, to answer some important questions that she has. Mina is wondering how she can differentiate herself from the crowd, when they’re all working on their own stand out factor. I think this is a brilliant question that will resonate with a lot of listeners, and not only do I coach her through this question but we also look at how to land research or intern positions, some ways to make her Passion Project more unique, and action steps she can do right now to improve her college resume.

If you really want to create a stand out factor and get accepted into your dream college, then this is an episode you’re going to want to check out!

Our Ivy League Formula Program is now open for enrollment, with the next group happening from November 2020 to April 2021. This is the last time this year we’re opening this program, and to learn more you can go to https://juliekimconsulting.com/formula. More importantly, this is the last time we’re offering this program at this current price. The price will increase in 2021, so make sure to claim your lowest rate!

Also, I highly recommend that you attend the last 2020 live workshop I’ll be hosting. You can register here: https://juliekimconsulting.lpages.co/live-workshop-oct-2020-ppbc/ 

If you have any questions, please contact our support team at info@juliekimconsulting.com

If you enjoy this episode, I’d be so happy if you took a screenshot from your smartphone  and tagged me on Instagram, https://www.instagram.com/julie_kim7/. Thanks for listening, and we’ll see you next week!



  • The importance of always having a target audience for your Passion Project
  • Strategies for hanging out where your target audience is, and an example that I coach Mina through
  • How controversy can be good for your application, but why you shouldn’t be too political in it
  •  The proper strategy to use when following up with professors when they don’t get back to your first email
  • And much more…


I would want to see a high school student that’s so honest and transparent about her thoughts, with no sugar coating or just trying to sound good.
You basically want to create different kinds of content, and we call them pillars. Create different types of them, and just rotate them.
You always want to start out with a story, because who’s just going to want to read dry text and summaries of what you want to do.
I always say after you do the follow-up, if they don’t reply that’s ok. Just forget about them and continue to email other professors.


Getting into Ivy League & Top-tier colleges doesn’t require perfection.

I repeat: You do NOT have to be perfect.

You also don’t have to spend a million hours volunteering, get perfect test scores, or be a star athlete.

What is required is understanding How to STAND OUT.

Join me for the FREE #ACCEPTED Masterclass where you’ll learn:

Passion Project Bootcamp is a digital course where you get my proven framework to brainstorm, strategize, execute, and scale your Passion Project, so you can get into your Ivy League or Top-tier school of choice!

Using my 4-step framework, you’ll create your BEST Passion Project that will capture the attention of the college admissions officers you want to impress.


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By Julie Kim Ed.M Harvard University